Among the uses that a Twitter profile has for companies, we find among the most common the exchange of news and content related to corporate news or products / services, the sharing of interesting links related to the sector and the monitoring and / or retransmission live events. It can also be used to listen to what they say about our products or as an effective system to improve customer service. Or even to hire employees. Twitter allows not only to publish information, but also to listen to and talk to our target audience.
Another reason why we should use Twitter is because it allows us to generate content in real time. Search engines such as Google and Bing have taken note of this and will soon include messages sent via Twitter (called tweets, tweets or tweets) within their search results.
Do you want to know what people say about your company on Twitter? Do you think you should answer?
If you want to use Twitter as part of your communication strategy, contact us and we will share with your company our experience helping other clients.